Hi,

I'm ashton!

The designer behind Wolfe & Wilde Creative, font collector, brand obsessive and professional overthinker of tiny details.

You know that feeling when you’ve poured your heart into building a business, but your brand still feels like it belongs to an earlier version of you?

Maybe you’ve outgrown the DIY logo.
Maybe your visuals feel a little all over the place.
Maybe you know your business deserves to look more polished, but you’re not quite sure how to get there.

That’s where I come in.

I help ambitious female business owners create brands that feel confident, cohesive and completely aligned with where they’re heading next.

Because your business has evolved, and your brand should too.

I'm not just a designer; I'm your partner in creativity.

A little bit about me...

I’m Ashton, the founder and creative behind Wolfe & Wilde Creative, based in Perth, Western Australia.

With over 15 years of experience across design, corporate, events, sales, marketing and not-for-profit industries, I’ve spent my career bringing ideas to life and helping businesses communicate who they are visually.

Wolfe & Wilde began as a side hustle while I worked across different industries, but after becoming a mum, I realised I wanted to build something that gave me the freedom to create, connect and work with businesses I genuinely loved.

So I took the leap.

And honestly? I’ve never looked back.

My design philosophy?

Your brand should feel like you.

Not a copy-and-paste version of someone else.
Not something created because “everyone else is doing it”.
Not something that looks pretty but doesn’t actually represent the quality of your business.

I believe the best brands have personality.

They have intention.
They have confidence.
They tell your story before you even say a word.

My job is to take all those ideas swirling around in your head and turn them into something tangible, memorable and very you.

Working with me looks a little like this...

I’ll ask the questions, guide the process and help you create a brand you’re genuinely excited to show off.

  • A creative partner who actually listens.

  • Someone who will obsess over the details (yes, fonts matter).

  • A designer who can translate your messy ideas into something beautiful.

  • A process that feels exciting rather than overwhelming.

Things I'm currently into

Because behind every brand designer is a person who spends far too much time saving fonts they’ll probably never use.

Taking endless photos of my kids, who are deeply unimpressed by my constant camera pointing.

Pretending I’ll go to bed earlier, then staying up because “one more thing” somehow becomes two hours.

Getting lost in worlds filled with dragons, magic and anything slightly whimsical.

Finding furniture I want to restore, despite my track record of starting projects and abandoning them halfway.

Losing my lip balm, searching everywhere for it, finding it, then immediately losing it again.

Downloading fonts ‘I will most definitely use’ only to never use them again.

Ready for your brand to finally catch up?

You don't need to have it all figured out before you enquire.

You just need to know that what you're doing now isn't quite where you're going next.

Let's talk about where your business is at, what you're building and whether ✦ The Elevated Brand ✦ is the right fit.

let's stay connected!

Mon – Wed
9am - 2.30pm

I wish to acknowledge the traditional owners of the land where we work, the Whadjuk Nyoongar people of Boorloo (Perth) and pay our respects to Elders past and present.

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