✦ the
elevated
brand ✦
A complete visual identity, website and brand photography experience for founders ready to elevate how they're seen.
This isn’t just a pretty rebrand. It’s a brand built to reflect the quality of your work, attract better-fiting clients and give you the confidence to show up consistently.
Your business has grown.
But your brand is still stuck in 2023.
You're doing premium work.
Charging more than ever.
But your visuals and website are still representing the business you started years ago.
Your brand has been left behind, while your clients looks elsewhere.
CREATE IT. THEN CAPTURE IT.
Your visual identity, website and photography shouldn't feel like three separate projects that happen to live under the same logo.
We'll create the brand first, then capture the woman behind it, so the whole thing feels cohesive from the first impression to the face behind the business.
An outdated brand will cost you more than you think.
Maybe,
you're attracting clients who question your pricing
people don't immediately understand what you do
you keep changing your colours, fonts or graphics because nothing feels quite right
marketing feels harder than it should and;
you know your work is premium...
... but your brand doesn't communicate that.
Your brand should be working for you.
Not making you question every Instagram post.
Not making you hesitate before sending someone your website.
Not making you wonder why competitors with less experience look more established.
✦ The Elevated Brand ✦ was created to change that.
• brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll • brands that feel good • designs that make sense • photos that stop the scroll
Here's how we will get you there
We know your business has grown. Your expertise and prices too.
Now it's time for your brand to catch up.
✦ The Elevated Brand ✦ is a complete branding experience for female founders who are ready to stop looking like the business they started years ago and start looking like the business they've become.
Together, we'll create a cohesive visual brand, website and visual presence that builds trust, attracts better-fit clients, and gives you the confidence to market your business without second-guessing every decision.
01. brand direction
create the visual direction for your brand
Before we design anything, we'll uncover what makes your brand unique, the feeling you want to create, and the visual direction that will bring it all together.
What's included:
Brand discovery
Visual concept development
Art direction
02. The visual identity
Create a brand that feels unmistakably you
Your visual identity becomes the foundation for everything your audience sees, from your website and social presence to the way your brand feels at first glance.
What's included:
Full logo suite
Colour system
Typography system
Brand elements
Full brand guidelines
03. your digital home
a website that brings your brand to life
A beautifully designed website that gives your brand a polished, professional home online and creates a seamless experience for your audience.
What's included:
4-page custom-designed Squarespace website*
Brand-aligned layouts built around how you actually work
*additional pages available
04. the brand toolkit
giving you the toolkit to show up with confidence
You'll leave with the branded assets and social templates you need to market your business confidently, without reinventing the wheel every time you create content.
What's included:
Social media templates
Business cards
Email signature
Supporting collateral (where necessary)
05. signature brand shoot
capture the face behind the brand
People don't just buy your service, they buy into you. Your brand is more than colours and logos. Your imagery brings personality, energy and emotion into the world, creating a collection of photographs that feel completely aligned with your brand.
What's included:
Creative concept + shoot direction
Outfit and location guidance
1 hour session, including 2 outfit changes
15–20 professionally edited images^
^additional images available
Because your brand should work as hard as you do.
You've done the work. Now it's time your brand did its part.
With the right direction, visuals, website and imagery in place, you'll spend less time second-guessing your marketing and more time confidently growing your business.
Imagine what changes when your brand finally catches up.
No more wondering what to post
No more piecing together Canva graphics that almost feel right
No more cringing when you send someone to your website or social media.
Instead...
You show up with clarity.
Every visual, every word, every image feels cohesive and intentional.
Your brand becomes second nature because it's built around who you are and where you're going.
BEFORE
✦ THe elevated brand ✦
Your business has grown but your brand still looks like the one you started with.
You hesitate before sending people to your website.
Marketing feels like a chore because you're making it up as you go.
You're attracting enquires that aren't the right fit.
You question whether your brand is helping or hurting your growth
AFTER
✦ the elevated brand ✦
Your brand finally reflects the quality and professionalism of the brand you've built.
You're now proud to send people to your website because it works as hard as you do.
You stop guessing how your brand should look and now you're confident in how it does look.
Your brand is attracting people who already understand your value.
You walk away with clarity, not only on how your brand looks, but how it speaks, feels, and grows with you.
Because ✦ The Elevated Brand ✦ isn't about making you look bigger than you are. It's about helping you fully step into the business, and the identity you've been building toward all along.
Hi! I'm Ashton!
I’m a Perth-based creative who wears two hats (and let’s be real, usually a messy mum bun). My superpower? Making businesses look incredible, whether that’s through branding that actually reflects your vibe, or photography that doesn’t scream ‘awkward stock image’.
I work with bold, brave business owners who want to stand out, not blend in. If you’re ready to step things up, you’re in the right place.
showing the love
in their words
“
Ash took my vague ideas and transformed them into stunning visuals that perfectly captured the essence of my brand.
— Lisa, Sugar Rush Bakery
I think you are one of the best graphic designers I've worked with. Your work always looks so fresh and clean.
— Sharon, ATL Events
Ashton has an incredible ability to understand my vision and make it even better than I imagined. I LOVE my photos and often get comments about how amazing my branding is.
— Tahnee, The Botanic Edit
so... Are you ready?
✦ The Elevated Brand ✦ is for founders who...
Know their business has outgrown their brand.
Are ready to invest in a complete visual brand, not just a logo.
Want a collaborative partner, not a cookie-cutter process.
Are ready to build a brand that supports the next stage of their business.
Here's what happens next
01.
Book a clarity Call
We'll chat about your business, your goals, and where you feel your brand is holding you back. It's a relaxed, no-pressure conversation to make sure ✦︎ The Elevated Brand ✦︎ is the right fit for you.
02.
The fun stuff happens
From strategy to visuals, website to photography, we'll create a brand that's built around your business, not a template.
03.
step into your next chapter
You'll walk away with everything you need to show up consistently. From a strategic brand and website to professional imagery and brand assets that help you market your business with clarity and confidence.
A boutique experience
To ensure every client receives the depth of direction, creativity, and support they deserve, I intentionally take on a limited number of Elevated Brand clients each month.
Currently, I accept up to four projects per month.
If you're ready to stop blending in and start showing up with clarity, confidence, and a brand you're proud to stand behind.
I'd love to hear your story.
still not sure?
Frequently Asked Questions
How long does ✦ The Elevated Brand ✦ take?
Most ✦ Elevated Brand ✦ projects are completed within 4–6 weeks. The exact timeline depends on questionnaire completion, feedback turnaround, and scheduling your signature brand shoot.
Do I need an existing brand?
Not at all.
Whether you're launching something new or evolving an existing business, ✦ The Elevated Brand ✦ is designed to meet you where you are and build a strategic foundation for where you're going.
What if I don't know exactly what I want my brand to look like?
That's completely okay, and actually very common.
You don't need to arrive with a Pinterest-perfect vision. Through discovery, creative direction and collaboration, I’ll help uncover the visual essence of your brand and translate it into an identity that feels aligned, elevated and unmistakably you.
Is the brand photoshoot included?
Yes and it's one of the defining parts of the experience.
Your audience connects with the person behind the brand. The signature brand shoot ensures your visuals feel elevated, authentic, and completely aligned with your new identity.
Do you offer payment plans?
Absolutely.
You can choose to pay in full or spread your investment across multiple instalments, allowing you to step into your next chapter with confidence and flexibility.
Can we work together remotely?
Yes.
I work with clients remotely through email and regular touchpoints throughout the process, ensuring you feel supported and involved every step of the way.
How involved do I need to be during the process?
✦ The Elevated Brand ✦ is a collaborative experience. I'll guide the strategy and creative direction, but your input is an important part of creating a brand that truly reflects you.
You'll complete a questionnaire, provide feedback at key stages, and be involved in the exciting moments, without feeling overwhelmed by the process.
What happens once the project is complete?
You'll receive two weeks of post-project support to help you confidently implement your new brand.
And if you need ongoing creative support after that, we can discuss additional ways to continue working together as your business evolves.
Do you only take a limited number of clients?
Yes.
To ensure every client receives a thoughtful, high-touch experience, I only take on a limited number of ✦ Elevated Brand ✦ projects at a time. If you're considering working together, I recommend enquiring early to secure your preferred timeframe.
Ready for your brand to finally catch up?
You don't need to have it all figured out before you enquire.
You just need to know that what you're doing now isn't quite where you're going next.
Let's talk about where your business is at, what you're building and whether ✦ The Elevated Brand ✦ is the right fit.
let's stay connected!
Mon – Wed
9am - 2.30pm
I wish to acknowledge the traditional owners of the land where we work, the Whadjuk Nyoongar people of Boorloo (Perth) and pay our respects to Elders past and present.
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